Licensing a business overseas

You will need pricey IP lawyers with crossborder licensing experience to help organize your IP and processes, file for foreign protection where appropriate, and negotiate complex agreements. Licensing increases the chances of your IP being shared with others, and theft of your IP could be very damaging.

Certainly, any legal disputes will be expensive and difficult. You should consider licensing as a mode of international expansion if you a have IP that is valuable and can be protected; b are willing to invest in good legal counsel; c choose your licensees carefully, and d are willing to invest in ongoing oversight.

When done thoughtfully licensing can provide opportunities for substantial long-term growth. The initial investment can be large, but once made, can often be replicated in other markets. Doris Nagel is CEO of Globalocity , and has over 25 years of hands-on global experience, focusing on strategic partnering, indirect sales channel management, and market entry.

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Product branding is a powerful tool that can bring your business to a new level. Germany, the U. Supply chain bottlenecks, like those widely publicized throughout , are expected to continue through the first half of Despite an expected slowdown at the end of this year, intermodal volume is expected to be as strong in as it was in the second quarter of this year. Kenworth designed and built the trucks that rely on a fuel cell electric system designed and built by Toyota. Credit: Kenworth.

Intellectual property patents, trade marks, etc. An agreement in which a company grants another company temporary access to its intellectual property rights, i. The international business office headquarters in your country should be contacted for an application. All supporting documents must be submitted along with the license application. Licenses can be used by companies to design popular characters, for example. A product might have Mickey Mouse on it. Licensing the designs and brand of a clothing manufacturer like Life is Good to a local company is another example.

Company A, a manufacturer and seller of Baubles, is based in the US and would like to expand into the Chinese market with an international business license. If they enter into an agreement with a Chinese company, they can use their product patent and provide other resources in exchange for a payment. Licenses and franchises are both business agreements that share certain aspects of a brand in exchange for a fee in return.

Franchise agreements cover the entire brand and operation of a business, while licensing agreements only apply to trademarks registered by the company. Licenses can be used by companies to design popular characters, for example. A product might have Mickey Mouse on it. Licensing the designs and brand of a clothing manufacturer like Life is Good to a local company is another example. The international business office headquarters in your country should be contacted for an application.

All supporting documents must be submitted along with the license application. Software and database technology, for instance, are often licensed to third parties. Access to the site is restricted by the organization that grants it. A franchisee and franchisor enter into an agreement to operate a franchise. In franchising, one entity sells its products and intellectual property to another entity. In addition to building and enhancing a brand as a global competitor, international franchising allows a franchisor to reduce its reliance on the U.

Franchising companies should take advantage of the growth opportunities presented by international markets in order to diversify and grow their market share.

November 18, BY: Troy Helping business owners for over 15 years.